Archive for May, 2007
You’re a Web publisher now: syndicating your business blog
Wednesday, May 23rd, 2007Your blog lets you stay in touch with your customers effortlessly, via its RSS feeds, and syndication.
“StepForth Tutorial: Blogs 101, Part 2″ offers a great explanation of what syndication is, and how it’s built in to your blog.
Anyone can subscribe to your RSS feed, and other webmasters can syndicate your content by displaying your […]
Company blogs have many uses
Tuesday, May 15th, 2007Until you start your business blog, it’s all theoretical. Once a blog’s an active part of your company’s Web site however, you’ll be asking yourself why you waited so long.
The article “Vendors are blogging for dollars” points out:
Storage vendors such as EMC, HDS, NetApp and others are increasingly hosting blogs as a means to draw […]
Business blogging success study
Saturday, May 12th, 2007Not sure whether your business could benefit from a blog - or many blogs, written by your staff?
Here’s a Blogging Success Study conducted by Dr. Walter Carl at Northeastern University and John Cass and his colleagues at Backbone Media, Inc. The team interviewed 20 corporate bloggers. They bloggers were all asked the same questions. Requirements […]
Why you should blog your business
Saturday, May 5th, 2007There are several compelling reasons for you to add a blog to your business’s Web site:
* A blog gets more traffic to your site every day, without cost to you. Your blog will “ping” (send a message to a blog aggregator) whenever you make a new post, resulting in first a trickle of traffic, and […]










