Business blogging success study

May 12th, 2007    Subscribe To Our Feed

Not sure whether your business could benefit from a blog - or many blogs, written by your staff?

Here’s a Blogging Success Study conducted by Dr. Walter Carl at Northeastern University and John Cass and his colleagues at Backbone Media, Inc. The team interviewed 20 corporate bloggers. They bloggers were all asked the same questions. Requirements were that they’d been blogging for a year, and considered their blogs successful.

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